Project Description
Dealogic Forums branding
This invitation only event, brings together Senior Executives from the investment banking industry to discuss key topics in the global financial hubs of New York, London and Hong Kong. The brief was to create a brand (with the accompanying collateral) that would reflect this exclusive forum. The inspiration behind the logo came from the roundtable discussion which was a critical part of the event. The symbol is a visual representation of the roundtable and the individual taking part in the forum.
Printed invites, bespoke folders, notepads, insert sheets, desk plates and digital displays were all created and transported to each location.
The campaign was a complete success with the client commenting on the high quality production and exclusivity of the branding.
ROLE: Brand creation. Art Direction. Print production
SECTOR: Corporate Investment Banking
Identity designs working across the four categories and in Mandarin
Identity designs working in reverse across the four categories and in Mandarin
A5 Invite, A4 Insert sheets and desk plates created for the Forums